Mobile Defenders was acquired by a competitor | Techy Kings


A local supplier of wholesale cell phone spare parts has been acquired by a Virginia-based company in the same industry.

Grand Rapids-based Mobile Defenders announced last month that it has joined MobileSentrix, which combines the expertise and experience of two leading mobile spare parts suppliers, according to Mobile Defenders.

Jordan Notenbaum, founder and CEO of Mobile Defenders, said the company had been considering an exit strategy and decided to pitch the idea to MobileSentrix.

“We have been working in the phone repair business since 2011. and we talked about change,” Notenbaum said. “I thought the best possible solution or buyer would be our biggest competitor, which was MobileSentrix.

Earlier this year, Notenbaum flew to Virginia, and the two companies closed the deal. Terms of the deal were not disclosed.

Now, the combined purchasing power of both companies will be used to lower prices, improve quality and contribute to a better customer experience. Mobile Defenders’ manufacturer relationships and offerings will be a key addition to MobileSentrix.

“It’s a win for our customers,” Notenbaum said.

For now, the company’s two sites will continue to operate simultaneously, but Notenbaum expects some consolidation to happen eventually.

He also said the MobileSentrix team will retain all Mobile Defenders employees and has taken over the lease for the new company’s shared space with eduPARTS.

EduPARTS has now separated from parent company Mobile Defenders as part of the deal, but Notenbaum said it will remain with the new company.

He acknowledged the dedication of the Mobile Defenders staff and the growth of co-founders Garry VonMyhr and Steve Barnes as part of this transition, as well as Merrymeeting Inc. and Assurant Inc. for their support and investment.


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